智能井口系统任命新的战略和营销总监

作者：
 ， 《油田技术》副主编，

智能井口系统公司 (IWS) 宣布 Tracy Gray 已被任命为战略和营销总监，并加入 IWS 的执行团队，立即生效。

蓄势待发

在新职位上，Gray 负责监督 IWS 战略规划和营销的各个方面。她相信公司的成功取决于健全而清晰的战略计划。“根据我的经验，最好的战略计划侧重于客户以及为他们提供的价值，”格雷说。“持续的市场和客户互动不仅验证了现有产品的价值，而且通过共同创造价值和促进协作来推动未来的创新。通过与战略计划保持一致的营销，智能井口系统有望实现迄今为止最大的增长，”她补充道。

格雷拥有超过 25 年的石油和天然气转型、战略和营销领导经验，其领导和完成不可能任务的能力对于智能井口系统的成功至关重要。再加上她在流程效率和项目管理方面的专业知识，将有助于智能井口系统为即将到来的增长做好准备。

经验和专业知识

在加入智能井口系统之前，格雷曾担任多个战略规划和营销职务。最近，她担任索迪斯能源与资源部门的全球战略与保留高级总监。此前，她曾担任哈里伯顿咨询和项目管理服务线的战略计划和营销全球经理，以及壳牌信息技术国际公司的全球流程和质量主管。

格雷来自德克萨斯州尼德维尔，获得休斯顿浸会大学管理、计算和系统工商管理硕士学位，以及德克萨斯农工大学营销和管理工商管理学士学位。此外，她还完成了哈佛商学院的可持续商业战略认证计划，并持有项目管理专业人士 (PMP) 和六西格码认证。

展望未来

当被问及她最兴奋的是什么时，格雷说，“随着公司继续通过先进、最先进的数字解决方案彻底改变石油和天然气行业，这是智能井口系统发展的一部分。”

在线阅读文章：https://www.oilfieldtechnology.com/drilling-and-product/16102023/intelligent-wellhead-systems-appoints-new-director-of-strategy-and-marketing/

 

本文已被标记为以下内容：

石油和天然气新闻

原文链接/oilfieldtechnology

Intelligent Wellhead Systems appoints new Director of Strategy and Marketing

Published by , Deputy Editor
Oilfield Technology,

Intelligent Wellhead Systems, Inc. (IWS) has announced that Tracy Gray has been appointed Director of Strategy and Marketing and joins the Executive team of IWS, effective immediately.

Poised for growth

In her new role, Gray oversees all aspects of strategic planning and marketing for IWS. She believes that company success depends upon a sound and clear strategic plan. “In my experience, the best strategic plans focus on the customer and the value delivered to them,” said Gray. “Constant market and customer interaction not only validate the value of existing products, but drive future innovation by co-creating value and fostering collaboration. With marketing aligned to the strategic plan, Intelligent Wellhead Systems is positioned for its largest growth to date,” she added.

With over 25 years of oil and gas leadership experience in transformation, strategy and marketing, Gray’s ability to lead and accomplish the impossible is critical to the success of Intelligent Wellhead Systems. This, plus her expertise in process efficiency and program management, will help prepare Intelligent Wellhead Systems for upcoming growth.

Experience and expertise

Before joining Intelligent Wellhead Systems, Gray served in a number of strategic planning and marketing roles. Most recently she was Global Senior Director of Strategy & Retention for Sodexo’s Energy & Resources division. Previously, she worked as Global Manager for Strategic Initiatives & Marketing for Halliburton’s Consulting & Project Management service line, and as Global Process and Quality Lead for Shell Information Technology International.

Originally from Needville, Texas, Gray earned a Master’s Degree in Business Administration in Management, Computing and Systems from Houston Baptist University, and a Bachelor’s Degree in Business Administration in Marketing and Management from Texas A&M University. In addition, she completed the Harvard Business School’s Sustainable Business Strategy Certification Program, and holds Project Management Professional (PMP) and Six Sigma certifications.

Looking ahead

When asked what she is most excited about, Gray said, “Being part of the growth of Intelligent Wellhead Systems as the company continues to revolutionise the oil and gas industry with advanced, state-of-the-art digital solutions.”

Read the article online at: https://www.oilfieldtechnology.com/drilling-and-production/16102023/intelligent-wellhead-systems-appoints-new-director-of-strategy-and-marketing/

 

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