两种战略的故事:贝克休斯和 NOV 如何跨越天然气时代

天然气需求不断增长,随之而来的是一系列措施来满足不断变化的市场需求。贝克休斯和 NOV 如何应对不断变化的能源格局?


分析师表示,尽管最近天然气价格较低,但对这种碳氢化合物的需求却在上升。

新的人工智能数据中心、电力传输线路和电池存储限制的建设都促成了 Evercore 分析师所称的“天然气时代”的到来。

贝克休斯在其 2024 年第三季度财报中表示,作为“全覆盖战略”的一部分,贝克休斯预计到 2040 年天然气需求将增长 20%,该战略强调减少排放而不是仅仅关注燃料来源

贝克休斯首席执行官洛伦佐·西蒙内利 (Lorenzo Simonelli) 在 10 月 23 日的公司财报电话会议上表示,公司预计“可再生能源无法满足日益增长的需求,也无法替代碳氢化合物来实现现有能源系统的脱碳”。

数据中心运营商普遍认识到可靠电力的必要性。天然气的可靠性和上市速度被视为关键优势。

NOV 总裁兼首席执行官 Clay Williams 10 月 25 日在公司财报电话会议上表示:“鉴于美国人工智能驱动的电力需求预计将大幅上升,而全球经济增长更加强劲必然会推动对更多石油和天然气的需求,我们仍然看好未来十年石油、特别是天然气的长期需求。”

贝克休斯和 NOV 都在定位自己,以利用不断变化的市场需求。

随着人工智能的普及,贝克休斯的重点仍然放在集成解决方案和技术开发上,例如其人工智能自动化现场生产解决方案Leucipa 。

第三季度,“一家全球大型运营商在二叠纪盆地的多个油井中扩大了 Leucipa 的使用,通过实时现场协调优化了采收率,以生产出低碳短循环原油。”

贝克休斯还于 10 月初宣布与Repsol建立新的战略合作关系,为 Leucipa 在其全球上游产品组合中开发和部署下一代 AI 功能。

除了天然气需求增长推动的技术改进外,这两家公司在全球钻井市场取得的大部分进展都得益于美国页岩油生产的进步。威廉姆斯表示,曾经被认为成本高昂且不切实际的做法实际上已经为美国生产带来了令人印象深刻的效率提升。

这种增长导致其他市场(尤其是离岸市场)的投资被挤出,但他认为这种潮流正在慢慢转变,从而允许该地区有更多的发展。

NOV 最近宣布的计划包括墨西哥湾 Kaskida 高压油藏的绿地开发,“这一壮举得益于 NOV 开发的领先 20,000-PSI 设备,”Williams 表示。他还提到了苏里南近海的开发项目以及中东的其他天然气设施。

贝克休斯在海上业务方面也取得了长足进步,本季度获得了多项重要合同,包括两份新的 FPSO 订单,使其全年订单总数增至四份。此外,Saipem授予贝克休斯一份合同,为安哥拉的 Kaminho FSO 项目提供 BCL 和 ICL 离心式压缩机,该公司还获得了一份合同,为迪拜石油公司的 Margham Gas 储存设施提供 10 台压缩机组

威廉姆斯警告称,即使海上业务有所增长,但该行业仍面临成本纪律挑战,并且短期内钻井活动可能出现下滑,从而导致 NOV 钻井承包商客户日历中出现更多未签约时间或“空白期”。

“我们现在认为,空白期效应正开始减缓我们钻井承包商客户的部分支出计划,直至 2025 年,”威廉姆斯说。“虽然我们预计部分客户会继续投资海上钻井平台,直至出现空白期……但我们知道其他客户可能正在考虑减缓近期支出。”

贝克休斯表示,地缘政治的不确定性也可能对油价产生影响,但该公司对2024年上游支出的展望仍持乐观态度。其对天然气和技术解决方案的战略重点似乎为短期市场波动提供了缓冲。

西蒙内利表示,“随着上游周期的成熟,我们预计客户将越来越注重优化现有资产的生产,为我们的成熟资产解决方案提供重大的增长机会……我们将继续看到强劲的增长,这将推动对我们的天然气主导产品和解决方案的需求。”

由于中国石油需求放缓以及石油输出国组织产能过剩,NOV 在第三季度感受到大宗商品价格压力,导致运营商和服务公司对 NOV 的前景更加谨慎。

相反,NOV 正努力应对石油和天然气运营商谨慎支出环境的压力。NOV 预计,2025 年初海上钻井设备需求可能会放缓,原因是页岩行业正在进行整合,以及低油价对产量增长的影响。

然而,随着供应链问题的解决,威廉姆斯预计会出现复苏。

他说:“我认为,随着 FPSO 供应链追赶的推动,需求加速增长,大多数人预计 2026 年及以后的钻井活动将会增加。”“我们早期的预期是,到 2025 年初,对海上钻井设备以及海上钻井平台的售后备件和支持的需求将小幅下降,然后在 2025 年下半年再次增长。”

财务业绩

从财务角度来看,尽管市场发生了各种变化,但两家公司都取得了稳健的业绩。

贝克休斯公布第三季度的息税折旧摊销前利润为 7.54 亿美元,同比增长 20%。该公司的息税折旧摊销前利润率达到 17.5%,为 2017 年以来的最高水平,这一增长归因于各部门利润率的提高和成本结构的改善。近期的关键合同,包括 FPSO 订单和液化天然气设施协议,是其更大脱碳战略的一部分,他们希望利用技术提高能源效率。

相比之下,NOV 报告的 EBITDA 为 2.86 亿美元,较第二季度增长 2%,较去年同期增长 7%。该公司的 EBITDA 利润率为 13.1%,这得益于运营效率的提高和利润率的积压。长周期资本设备收入的增长帮助抵消了该公司某些短周期产品的下滑。

即使能源格局不断发展,两家公司仍对长期能源需求持乐观态度。

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A Tale of Two Strategies: How Baker Hughes, NOV are Traversing the Natural Gas Age

Natural gas demand is on the rise, and with that comes a flurry of measures to capitalize on evolving market needs. How are Baker Hughes and NOV navigating the changing energy landscape?


Despite recent low natural gas prices, demand for the hydrocarbon is rising, analysts say.

The buildout of new AI data centers, electric transmission lines and battery storage limitations are all contributing to the rise of what Evercore analysts are calling the “age of natural gas.”

Baker Hughes projects a 20% increase in natural gas demand by 2040, as part of an “all-of-the-above strategy” that emphasizes emissions reduction rather than focusing solely on fuel sources, the company said in its third-quarter 2024 earnings.

And the company expects “renewables to fall short of meeting both growing demand and replacing hydrocarbons to decarbonize the existing energy system,” said Lorenzo Simonelli, CEO of Baker Hughes, during the company’s Oct. 23 earnings call.

There is an industry-wide recognition among data center operators of the need for reliable power. Natural gas’ reliability and speed to market are seen as key advantages.

“We remain bullish on the long-term demand for oil and, in particular, natural gas over the next decade, given AI-driven electricity demand is forecast to rise sharply in the United States and stronger global economic growth will inevitably drive demand for more oil and gas,” NOV President and CEO Clay Williams said Oct. 25 during the company’s earnings call.

Both Baker Hughes and NOV are positioning themselves to capitalize on evolving market needs.

As the popularity of AI grows, Baker Hughes’ focus remains on integrated solutions and technology developments such as Leucipa, its artificially intelligent automated field production solution.

In the third quarter, “a major global operator expanded the use of Leucipa across multiple wells in the Permian Basin, enabling optimized recovery rates through real-time field orchestration to produce lower carbon short cycle barrels.”

Baker Hughes also announced a new strategic collaboration with Repsol in early October to develop and deploy next-generation AI capabilities for Leucipa across its global upstream portfolio.

In addition to technology improvements spurred on by growing natural gas demand, much of the advances made by both companies in the global drilling market have been driven by advances made in U.S. shale production. What was once believed to be costly and impractical has actually led to impressive efficiency gains in U.S. production, Williams said.

This gain has led to the crowding out of investments in other markets, namely offshore, but he sees that tide slowly turning back to allow more developments in that area.

Recent announcements by NOV include the greenfield development of the Kaskida’s high-pressure reservoir in the Gulf of Mexico, “a feat made possible by NOV’s development of leading 20,000-PSI equipment,” Williams said. He also mentioned development projects offshore Suriname and additional gas facilities in the Middle East.

Baker Hughes made strides offshore as well, securing several key contracts during the quarter, including two new FPSO orders to increase its yearly total to four. Additionally, Saipem awarded Baker Hughes a contract to supply BCL and ICL centrifugal compressors for the Kaminho FSO project in Angola and it also received a contract to supply 10 compressor units to Dubai Petroleum for the Margham Gas storage facility.

Even with some growth offshore, Williams cautioned that the industry faces cost discipline challenges and potential declines in drilling activity in the near term, leading to a greater amount of uncontracted time or “white space” in the calendars of NOV’s drilling contractor customers.

“We now believe the white space effect is starting to slow some of the spending plans of our drilling contractor customers into 2025,” Williams said. “While we expect some to continue to invest in their offshore rigs to these periods of white space… we know others are probably thinking about slowing their near-term expenditures.”

Geopolitical uncertainties may also have an impact on oil prices, Baker Hughes said, but the company is maintaining a positive outlook for upstream spending in 2024. Its strategic focus on natural gas and technology solutions appears to provide a buffer against short-term market fluctuations.

“As the upstream cycle matures, we expect our customers to increasingly focus on optimizing production from existing assets, providing significant growth opportunities for our mature asset solutions… We continue to see strong growth which will drive demand for our gas-led products and solutions.” Simonelli said.

NOV felt pressure on commodity prices in the third quarter due to slower Chinese oil demand and excess OPEC capacity, leading NOV toward a more a cautious outlook among operators and service companies.

Conversely, NOV is grappling with the pressures of a cautious spending environment among oil and gas operators. NOV foresees a potential slowdown in demand for offshore drilling equipment in early 2025, stemming from ongoing shale sector consolidation and the impact of low oil prices on production growth.

However, as supply chain issues resolve, Williams anticipates a resurgence.

“I think most foresee higher drilling activity in 2026 and beyond as demand accelerates on the backside of the FPSO supply chain catch-up,” he said. “Our early expectation is for demand for offshore drilling equipment as well as aftermarket spares and support for offshore drilling rigs to decline modestly into early 2025 and then see demand grow again in the second half of 2025.”

Financial results

Financially, both companies saw solid results, despite the various market changes.

Baker Hughes reported an EBITDA of $754 million for the third quarter, marking a year-on-year growth of 20%. The company achieved its highest EBITDA margin since 2017, at 17.5%, attributing this growth to margin expansion across its segments and an improved cost structure. Recent key contracts, including FPSO orders and agreements for LNG facilities, are part of its larger decarbonization strategy as they look to leverage technology and enhance energy efficiency.

In contrast, NOV reported an EBITDA of $286 million, up 2% from the second quarter and 7% from last year. The company’s EBITDA margin stood at 13.1%, boosted by improved operational efficiency and a higher margin backlog. Growing long-cycle capital equipment revenues helped offset declines in certain shorter-cycle products for the company.

Both companies are optimistic about long-term energy demand, even in the face of an ever evolving energy landscape.

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